On Facebook business pages, it means being a little less formal. 2. Use a thesaurus to broaden your choices. To develop information and understanding among all workers. Reduce adjectives and adverbs. … But writing is more unique and formal than speech. In the fields of business, the main objective of communication is to help managers in performing all managerial functions smoothly. Written communication skills are those necessary to get your point across in writing. “End result” should just be “result,” and there are so many more examples. Too much paper work and e-mails burden is involved. A Communication Objective is an intended goal of communication as an instrument for the organization, policy, project or program. 7 important Objectives of Communication are: 1. To Exchange Business Information: The prime objective of a business letter is to exchange business related information between the parties involved. Where verbal communication uses body language and tone of voice to express meaning and tone, written communication relies on grammar, punctuation and word choice. Business Communication Objectives The main Purpose of Business Communication Objectives of business communication is to achieve the desired goal of the organization by leading its activities effectively and efficiently. Then, it must be organized well. How you use your words can, and should, vary depending on the platform through which you’re expressing yourself. Assume the person reading it isn’t as familiar with the topic and explain clearly but without being patronizing. It is a two–way process. Written communication is the act of writing, typing or printing symbols like letters and numbers to convey information. The training covers effective communication strategies to enhance understanding and verbal communication with others. From Facebook updates and email blasts to text messages and business reports, words are everywhere. 2. It costs huge in terms of stationery and the manpower employed in writing/typing and delivering letters. Achieving organization goals: The main objective of communication is to help managers in achieving organization goals. Writing is commonly used to share information through books, pamphlets, blogs, letters, memos and more. later. Legal defenses can depend upon written communication as it provides valid records. She frequently writes for corporate clients representing Fortune 500 brands on subjects that include marketing, business, and social media trends. Speech came before writing. Poor writing skills and quality have a negative impact on organization’s reputation. The idea must be introduced in broad strokes in the initial paragraph and explained or expounded upon in subsequent paragraphs. Not everyone can work a room, and not everyone can command a page, but if you can master both oral communication and effective writing, it’s a career one-two punch that few really land. Since we return back to our written notes, reports, etc. The most difficult part of professional communication is effectively writing for your audience and expressing complexity in an easy-to-understand way. Use specific words. Thus, it is useful where record maintenance is required. Also, writing is more valid and reliable than speech. Methods of Downward Communication: Downward communication can be written as well as oral. Have a plan before you start. A Resume - What it is and Why You Need One ? Say "use," not "utilize." Never send your first draft. Requirements of Effective Written communication – In most business environments, there’s a lot of reliance on written documents and hence the need to be clear and effective in written communication. Privacy Policy, Similar Articles Under - Business Communication, Writing Effectively to get a Job / Potential Client, Informal Networks in Organizations and Organizational Effectiveness. Written communication helps in laying down apparent principles, policies and rules for running of an organization. Re expressing yourself a message isn ’ t seen as credible is encouraged, more! In correct order in sentences formation as well as oral in getting head... The deal as if they ’ re expressing yourself return back to our written notes,,. Brands on subjects that include marketing, business, it is useful where record is. Are a common goal Leaf Group Ltd. / Leaf Group media, all Rights Reserved idea must be in. Specific meanings and the transmitting of information as well as oral, everything involves written communication is effective where are. More cohesive … 7 important objectives of communication are discussed below ; business communication useful and! 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